Corporate Identity
Corporate identity is a fairly new way of describing what people have been doing for centuries. True, we have never experienced it at the level that marketing and advertising takes it today, but graphical designs and standardisation in decoration have long been a way of life.
From cave painting to jewellery, Egyptian tombs to Greek and Roman architecture, humankind have used images such as flags, crests and uniforms to provide identity and ownership.
Corporate Identity
The tradition continues, albeit in a far busier market, where globalisation has resulted in extensive ranges of consumer products, all competing for a greater percentage of the market. This competition is experienced at similar levels within the communities in which we live where local traders and service providers compete for market share and community recognition.
Corporate Identity provides indication to the level of professionalism of a business or organisation. It is often the first indicator to the community, comprising prospective clients of services and standards. It provides the vital link between advertising and purchase, providing a consistent link between electronic media, press, packaging, signage, point of sale marketing and internet.
Good corporate identity won't guarantee business or organisational success, that is dependant on a range of factors, but it will certainly go a long way in helping to achieve greater success and brand recognition. Corporate Identity sets the standard and portrays the image you want to bring to your market, and with the right support this can be done very effectively with the minimum outlay. We specialise in meeting a range of client demands with effective style and a minimum of fuss and expense.
CONTACT US
Studio location / Postal Address
860 Bairnsdale Forge Creek Road, Forge Creek Victoria, 3875 Australia
Telephone
Mobile: 0428 569 344
Mobile
0428 569 344
E-mail
design@junglegraphics.com.au
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© 2007 Jungle Graphics / Jim Barritt